Slow Food

The non-profit organisation with its headquarters in the town of Bra in Piedmont, Italy, was founded in 1989 by Italian journalist Carlo Petrini (*1949), who is still its president today. He had been writing about food and drink in magazines since the mid-1970s and was co-founder of Gambero Rosso and co-editor of the wine guide "Vini d'Italia" and the World Wine Guide. After 22 years, Slow Food Italy parted company with the "Vini d'Italia" wine guide at the beginning of 2009 and handed it over to Gambero Rosso Holding.

Slow Wine wine guide

The company developed its own wine guide, "Slow Wine", which first appeared at the end of 2010. The "Society of Friends of Barolo" founded by Petrini gave rise to the "Arcigola" association in 1986 and "Slow Food" three years later. Slow Food stands for enjoyable, conscious and regional food and is a counter-movement to the trend towards uniform, globalised and enjoyment-free fast food. Slow Food has now become an international association with over 100,000 members in more than 150 countries on all continents.

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Slow Food

Slow Wine wine guide

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