The origin of the wine trading company lies in 1974, when the Frenchman Jacques Héon and the German Olaf Müller-Soppart opened their first shop in Düsseldorf. There they offered wines from France that were less "lieblich" than the preferred taste of the time. The wines could be tasted by customers free of charge. At that time, this was only possible with ex-farm purchases, which was a sales advantage given the mobility by means of one's own car, which was not yet pronounced at that time. The wines came directly from the wholesaler or the winegrower. In 1980, the founders withdrew. The company was taken over by Horten AG in 1983, later became part of Kaufhof Holding (Metro) and finally came under the ownership of the German wine trading group Hawesko Holding AG in 1998.