Abbreviation for "Primum Familiae Vini", a select circle of family wineries. The idea was conceived in 1990 by the two wine legends Miguel Torres (*1941) and Robert Drouhin, and the association was founded in 1993. The international association of the "First families of wine" is limited to a maximum of 12 members. Each family owns vineyards, is one of the most respectable wine producers in its region and produces wines of international renown. Each year, a different member takes over the presidency.
New membership is in principle by invitation and requires the agreement of all existing members - so you cannot apply for it. The objectives have been defined in a PFV charter: To promote and defend the moral values that form the backbone of the family business; to exchange information regarding viticulture and oenology and to promote traditional methods that emphasise the quality of wine and respect the terroir; to promote the moderate enjoyment of wine as a cultural tradition of joie de vivre; to exchange useful information on all aspects of the business.