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Label drinker

A derisive term for wine consumers who buy their wines in an overly trusting manner, largely on the basis of "big names", i.e. from traditional producers or wineries, famous wine-growing regions and/or on the basis of attractive labels. To some extent, prestige addiction also plays a role.

Producer, region and label as quality criteria

Some consumers are strongly orientated towards external or prestige-related factors when buying wine. These include the reputation of a producer, the graphic design of the label or even sonorous designations of origin such as Bordeaux, Chianti, Rioja or Napa Valley. It can happen that weaker qualities are overlooked and the name, origin or appearance are regarded as reliable indicators of high quality.

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The world's largest Lexicon of wine terms.

26,669 Keywords · 47,061 Synonyms · 5,303 Translations · 32,000 Pronunciations · 240,884 Cross-references
made with by our author Norbert F. J. Tischelmayer. About the Lexicon

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