Parkerise

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Popular term for the custom of wine producers to vinify their wines in such a way that they correspond to the taste of the well-known US wine critic Robert Parker (*1947). Parker is said to have favoured wines from Bordeaux with a high alcohol content and accentuated tannins through intensive barrique ageing, as well as fruit bombs. This is why he (allegedly) gave such wines a higher rating, which automatically meant that the wine could be sold at a higher price. Parker himself, however, vehemently denied this and remarked that his broad and very different taste preferences made it impossible to produce a wine that he was guaranteed to like according to a formula. This is correct insofar as authentic, true-to-origin wines are often rated very highly by him. However, a certain preference for such fruit-orientated wines cannot be overlooked. The Natural Wine movement, which emerged in the 1980s and promotes wines that are as natural as possible, can be seen as a kind of counter-movement. See also under wine rating.

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Parkerise

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