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Lexicon

The largest wine encyclopedia in the world with 26,663 Terms.

0-9 A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

Marque déposée

French term for trademark; see under branded wine.

Branded wine

Colloquial term (without legal meaning) for wines with a certain flavour or a wine style with a characteristic, unmistakable typicity. They are becoming increasingly important in the course of globalisation. They are characterised by a flavour profile that is independent of the vintage and almost always the same, which is conceived and produced precisely according to consumer wishes.

It is therefore not uncommon for branded wines to be categorised as Coca-Cola wines (McDonald's wines), which wine connoisseurs tend to disparage on account of their uniform taste. However, this does not a priori mean that the quality of the product is inferior, but in most cases they are not absolute top wines, as these products have to be in the lower price segment in order to reach the masses. Both the origin and the grape variety often take a back seat, although the latter can also signify a certain brand definition.

Markenwein - Flaschen: Lancers, Liebfraumilch, Mateus, Mouton Cadet, Amselfelder

High production volumes

The aim is to appeal to new groups of buyers in non-traditional wine-growing countries who are not or not (yet) wine connoisseurs. Recognition value by name...
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This page was last modified at 23 June, 2021 at 15:20.

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Roman Horvath MW

wein.plus is a handy, efficient guide to a quick overview of the colourful world of wines, winegrowers and grape varieties. In Wine lexicon, the most comprehensive of its kind in the world, you will find around 26,000 keywords on the subject of grape varieties, wineries, wine-growing regions and much more.

Roman Horvath MW
Domäne Wachau (Wachau)

The world's largest Lexicon of wine terms.

26,663 Keywords · 47,056 Synonyms · 5,314 Translations · 31,995 Pronunciations · 238,868 Cross-references
made with ♥ by our author Norbert F. J. Tischelmayer. About the Lexicon

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