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The "Lenz Moser Winery" is located in Rohrendorf near Krems in the Kremstal wine-growing region (Lower Austria). Sier is one of the oldest and largest in Austria. In 1040, Emperor Heinrich III (1017-1056) donated vineyards and the associated cellar in Rohrendorf to the Ebersberg Abbey of the Benedictine Order in Bavaria. However, parts of the estate cellar had already been dug into the mighty loess terraces between 970 and 980. A "Moser" appears for the first time in 1124 as the administrator of Ebersberg Abbey; he is an ancestor of the Moser dynasty, which has been documented without interruption since the 16th century. After several changes of ownership and the abolition of serfdom, in 1849 Anton Moser became the owner of the vineyards and the cellar in Rohrendorf, which was then called the Zehentkeller and has remained the ancestral home to this day. In 1880 Laurenz Moser I took over the cellar in Rohrendorf and expanded the vineyard areas.

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